Presenting the new Triumph Dirndl-Wunder (Dirndl Miracle) 2008, a fashionable lingerie line specifically designed to create a seductive cleavage and available right in time for the Oktoberfest season 2008.

For the purpose of achieving a long-term effect in addressing the young, fashion-oriented target group, BCN developed a customized communication solution in cooperation with the media brands BUNTE, INSTYLE and AMICA which comprised several platforms.

Print, Online, Direct Marketing, Event, Full-Video